Yesterday, I discovered a gym that requires only a one- month commitment, after which I can cancel my membership with 3 days notice, and I can freeze my membership for weeks or months - for a very nominal fee - if I am going away.

It occurred to me that this club trusts its employees to provide such great value that its members will keep coming back. It also trusts members (customers) to know what is best for them. The last gym I belonged to did not trust me to keep coming back so they felt the need to lock me into a long-term contract.

I think I'd rather go to a gym because I want to rather than because I feel I have to. What is your experience with gym memberships? I'd like to hear about your experience and whether you think the trust relationship has an impact on the level of customer service.

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